By creating its own NFTs, a collection that will include the greatest works by Van Gogh, the Thyssen-Bornemisza National Museum in Spain is ushering in a new age.Through the use of blockchain technology, the museum has verified the authenticity of these artworks that have been converted into high-definition NFTs.Carlos Grenoir, the Olyverse CEO and CEO of the metaverse platform, announced the effort.According to its marketing, Olyverse is a decentralized stars club that uses NFTs to link fans and celebrities in a creative, decentralized way.Fans can interact with celebrities on the platform through a variety of activities and metaverse experiences.
Each NFT represents an original work and is a part of a limited edition that has a maximum of 100 pieces that can be purchased thanks to a partnership with Telefónica and its NFT marketplace.The platform’s goal, according to Grenoir, is to democratize access to art using NFTs and provide individuals a new way to view Van Gogh’s artwork.The Olyverse platform, he continued, provides a location to display and examine these digital masterpieces, providing a rich and gratifying experience that goes beyond typical museum settings.
Van Gogh’s NFT owners will have the chance to display their digital artwork through blockchain-enabled displays in partnership with LG, the tech giant.Due to his widespread awareness and compatibility with the innovative and disruptive ethos of the Olyverse, Van Gogh was an easy choice to be the first historical artist in the Olyverse.To add to it, a chance encounter led to the creation of the Olyverse.After receiving his engineering degree with a focus on cybersecurity and neurology, Grenoir entered the field of cybersecurity and was working there when he met Kevin Mitnick, a well-known hacker and security expert.A platform was created as a result of the encounter to enable a new sort of connection between celebrities and followers by combining blockchain technology and virtual reality.
The portal already allows users to communicate with Alvaro Morte from Netflix’s Money Heist, and shortly Carles Puyol, Elsa Pataki, and Kerem Bürsin, as well as a digitized Vincent Van Gogh, who is anticipated to be a member of this celebrity club, will also be available.The Olyverse team has made the metaverse user-friendly even for individuals who are not familiar with wallet use in order to promote greater user involvement.
Artworks by Vincent van Gogh have previously been issued as NFTs. The first-ever Van Gogh NFT collection was produced in October 2022 as a result of a partnership project between the Van Gogh Sites Foundation (VGSF) and Appreciator.io, a worldwide web3 platform based in Hong Kong.The initiative started with 39 NFTs that were authenticated by the Van Gogh Sites Foundation and looked at leveraging blockchain and NFT technology to collect money for cultural heritage preservation and foster the development of local artists.